With a PhD in Business from Tilburg University in The Netherlands, Ana lectures at the Iscte Business School on the topics of Strategic Management and Sustainability, Ethics and Social Responsibility. She is currently Associate Dean for Engagement and Impact at Iscte Business School. As an integrated researcher at the Business Research Unit (BRU-Iscte), her work has appeared in various publication outlets, including the Journal of Business Ethics, Public Management Review, International Journal of Sustainable Development and World Ecology or Social Responsibility Journal. She served as Associate editor of the International Journal of Sustainability in Higher Education and Topic editor of Sustainability. Ana is also collaborating as Guardian of the GRLI Council (Globally Responsible Leadership Initiative), Head of Programmatic Work at PRME Chapter Iberia, and serves as Quality and Sustainability Liaison person for the Iscte Business School. In the past, Ana served as Deputy Director of the Department of Marketing, Operations and General Management, member of the Scientific Committee of BRU-Iscte and coordinator of the Prosperity dimension of Sustainability at Iscte, and as an Expert in the ISO TC323 on Circular Economy. Ana has additionally complemented her academic training with various professional qualifications, including the GRI Certified Training Program, Harvard Business School’s online Sustainable Business Strategy course, and certifications as Advanced Chief Sustainability Officer (CSO) Professional, as LEGO® SERIOUS PLAY® Certified Facilitator, and as Certified Facilitator in Pro.Play®.      

Daniela Langaro is assistant professor at ISCTE-IUL (Portugal), visiting professor at Catolica Lisbon (Portugal) and collaborated for 5 years with Vlerick Business School (Belgium). Following her 15 years of experience in marketing in companies from Consumer Packaged Goods (Unilever, Procter and Gamble and Danone) and OTC (Angelini Farmacêutica), Langaro moved to academia in 2012. Her general research interests involve issues in internet marketing, social media, brand communications and brand management.

Denise Henriques holds a PhD and a Master's degree in Public Policy from ISCTE-IUL, and a degree in Social and Cultural Communication from the Catholic University of Portugal. She is a Researcher at ICNOVA / New University of Lisbon and CIES-IUL / ISCTE-IUL. Specialist in Country, Region and City Brand Policies, relating these Brands to Companies and the Global, Digital and Sustainable Socio-economic Development. In this context, she has been coordinating several projects, lecturing, publishing articles in scientific publications and specialized journals and she is a regular speaker at international conferences. She is the author of the book Marca Portugal: Políticas e Atores, adapted from her PhD thesis and published by ISCTE-IUL, with the support of IAPMEI- Agency for Competitiveness and Innovation of Portugal. She developed, along with AICEP-Agency for Investment and Foreign Trade of Portugal, the Strategy of Portugal Country Brand. She was invited by the United Nations Development Programme (UNDP), the Representation of the European Union and the Government of Guinea Bissau to the council of experts aimed at developing the Guinea Bissau Digital and Tourism Strategy. She directs the Post-Graduation in Placebrand and Place Marketing at ISCTE Executive Education, and also designed a Course in Place Brand Policies and Strategic Communication, at Universidade Nova de Lisboa. He was a member of the Scientific Committee of the III and IV Ibero-American Placebranding Conferences, and was a jury member of the I Placebranding Award. She was Manager of the Universities Portugal Program, for the Internationalization of Portuguese Public Universities, based in Lisbon, funded by COMPETE P2030. She was a Member of the Internationalization Council of ISCTE-IUL, and of the Study in Portugal Network, of the Luso-American Development Foundation. She was co-founder of the Brands for Portugal Movement. She began her career more than two decades ago, as a journalist at Agência Lusa and Jornal de Notícias, and as Head of Communication and External Relations Offices at universities