Bachelor Degree

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Accredited
6 Years
30 Jul 2018
Accreditation DGES
Initial registry R/A-Ef 3375/2011 de 18-03-2011
Update registry R/A-Ef 3375/2011/AL01 de 08-01-2020
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Lectured in Portuguese
Teaching Type In person

Faculty for (2024/2025)

Fundamentals of Management
Álvaro Rosa is a professor of Management. His areas of research and study are Strategy, Governance and Cross-Cultural Management. In addition, he is also a researcher and teacher of Chinese Studies, namely Contemporary China. Currently, he is the Director of Master Degree in Chinese Studies, a joint program of University of Aveiro and ISCTE - IUL. Professionally, he is a coach and trainer in negotiation techniques.
Management Accounting I
Human Resources Management
Ict'S for Management
Bráulio Alexandre Barreira Alturas was born in Lisbon in 1964, but has always lived in Queluz, has a PhD in Business Management with a specialization in Marketing (2005), a Master's Degree in Business Sciences with specialization in Management Information Systems (1995) and Degree in Business Organisation and Management(1989), by ISCTE-Instituto Universitário de Lisboa. He is currently Associate Professor at the ISCTE-Instituto Universitário de Lisboa Information Science and Technology Department, and researcher at ISTAR-Iscte (Information Sciences, Technologies and Architecture Research Center). Coordinator of several curricular units of Informatics Applied to Management and Social Sciences and professor in Masters and Postgraduates, as well as a trainer in the area of Organizational Information Systems.
Optimization
Marketing Workshops | Digital Marketing and E-Business
Financial Accounting I
International Marketing
Economics
Felipa de Mello-Sampayo is Assistant Professor in the Department of Economics at ISCTE-IUL, Instituto Universitário de Lisboa and integrated researcher in BRU-IUL. The PhD Thesis in Economics from University of Birmingham in 2001 was publish at The British Library. Among her several peer review publications, all published after the PhD and indexed in Scopus and Thomson Reuters Web of Knowledge (WoS), there are 14 manuscripts without coauthors. Her research focus in microeconomics models and their empirical application in several fields of social science.  Coordinator of the project PTDC/EGE-ECO/104157/2008, entitled "Health and Economic Growth" funded by the Portuguese Government under Fundação para a Ciência e Tecnologia (FCT). Coeditor of special issues entitled “Spatial Econometrics Analysis of Sustainability” of Sustainability  and "Heathcare in China" of the Int. J. Environ. Res. Public Health.
Mathematics
Market Segmentation Methodologies
Graça Trindade is an Assistant Professor of the Departament of Quantitative Methods for Management and Economics. She got the PhD in Quantitative Methods - Econometrics in 2007 from ISCTE on "Models of Latent Segments of a Market with Aggregate Data". She has published in Journals such as Social Indicators Research Journal, The International Review of Retail, Distribution and Consumer Research (IRRDCR) and the European Journal of Operational Research (EJOR). Her research interests include Mixture models for longitudinal data, Optimization methods, Multivariate data analysis and Statistical Analysis.
Strategic Management
Experience and Consumer Behaviour
Operations Management & Logistics
Research skills in Industrial and Services Engineering focusing on the strategic alignment of operations systems, by designing organisational change programmes that are adequate. Methodological concerns favour qualitative methods and Soft Systems Methodology applied to complex organisational problems. Broad professional experience ranging from engineering functions (Ferro Portugal), logistics management (Renault Portuguesa), consultancy in deployment of information systems (Grupo Violas; Ford of Europe - Southampton Plant), Managing Director (Agiltec), founding and developing its own business to teaching and researching in the university, all together for more than 36 years.
Marketing Management | Marketing Intelligence
João Guerreiro, PhD Marketing (ISCTE-IUL, Portugal), Associate Professor of Marketing with Habilitation and integrated researcher at BRU-IUL. Research interests focused in the area of ​​Consumer Behavior and Relationship Marketing, namely in the implications of technologies (Augmented Reality, Virtual Reality, Artificial Intelligence, IoT) for Marketing, with published articles in several scientific journals such as Tourism Management, Journal of Business Research, Journal of Sustainable Tourism, Journal of Business Ethics among others. Director of the Master in Marketing at ISCTE-IUL between 2017 and 202. Professional experience as a senior consultant in Business Intelligence projects.
Optimization
J. Rocha is a theoretical physicist with broad interests spanning gravitation, high-energy physics and mathematical physics. His research focuses on the study of black holes and other solutions of General Relativity, and extensions thereof. He obtained a PhD degree in Physics from University of California, Santa Barbara (UCSB) in 2008, under the supervision of Prof. Joseph Polchinski. He earned his pre-Bologna bachelor degree in Technological Physics Engineering, in 2002, from Instituto Superior Técnico (IST), University of Lisbon. He is currently an Assistant Professor of the Department of Mathematics at ISCTE-IUL. Between 2015 and 2019 he worked as a research post-doc fellow at Universitat de Barcelona.   In total, J. Rocha has published 30+ original articles in top international peer-reviewed journals. He has vast experience in oral presentations (20+ invited seminars at various institutes in the USA, UK, Belgium, Japan, Brazil, Spain and Portugal; 30+ oral communications at international conferences). He regularly engages in outreach activities.   J. Rocha organized 6 scientific meetings, among which four were international conferences/workshops. He supervised 1 Master thesis, and co-supervised one PhD student and another Master student. He was a member of the examination committee of 2 PhD students and 4 Master students. He is the recipient of 5 prizes and awards, including a Marie Sklodowska-Curie individual fellowship. He is a member of Sociedade Portuguesa de Relatividade e Gravitação.
Marketing Management | Final Project in Marketing
Fundamentals of Management
Fundamentals of Management
Assistant Professor (invited) of Management in the Marketing, Operations, and General Management Department at ISCTE - IUL Business School. Holds a BA and MA in Economics, an MSc in Finance, and a PhD in Management with specialization in strategy and entrepreneurship. He has supervised theses in various business areas, including art markets. His research interests include entrepreneurship and business models, art market studies, and management of arts organizations and currently lectures on cultural management and cultural entrepreneurship. In addition to academic activities, he has 20 years' experience in banking and financial markets. He is a CFA Charteholder and member of CFA Society Portugal and TIAMSA.       
Financial Accounting I
Company Law
Ph.D. in Corporate Law at ISCTE - Lisbon University Institute, in 2015. LL.M. in Private Law at University of Lisbon Law School, in 1998. LL.M. in Public Law at Catholic University (Lisbon) Law School, in 1993. Law Degree at Catholic University (Lisbon) Law School, in 1988. PostDoc in Law at Instituto Jurídico of the Faculty of Law of the University of Coimbra, in 2022.
Fundamentals of Finance
Sales Management
Business manager and entrepreneur with over 30 years of experience in Portugal, Spain, Morocco, Brasil and Angola. Experienced Guest Teacher since 1995 with a demonstrated history of working in the higher education industry. Strong education and professional skilled in Sales Management, Negotiation, Marketing Management and Business Planning,
Data Analysis in Marketing
Integrated Marketing Communication
Mónica Mendes Ferreira is a Visiting Assistant Professor at ISCTE Business School and a researcher at BRU. She works in the social sciences area(s), emphasizing Economics and Management. Her academic background is interdisciplinary, combining a degree in Marketing and Communication, a Postgraduate Diploma in Organizational Behavior and Management, and a PhD in management in the marketing specialty with the theme of Human-Artificial Intelligence Engagement. She published scientific articles in top journals with collaborators(s) in co-authorship, 2 book chapters, and proceedings at conferences. Have extensive teaching experience, from bachelor's in Marketing and Management to different master's and Post Degree and Executive Education. At a professional level, over 20 years of experience in different sectors such as FMCG, Mass Media, Advertising Agencies, Associations, and Consulting. Her current research interests include consumer behaviour, digital marketing, social media, branding, communication, tourism marketing and the connections between marketing and VR, AR and AI.
Sales Negotiation
Optimization
Operational Marketing | Retail Marketing
Marketing Management
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