Accreditations
Centre for Research and Studies in Sociology (CIES-Iscte)
PhD Management
Building 4, room 329
doutoramentos.cies@iscte-iul.pt
(+351) 210 464 195
monday to friday, 10:00 - 13:00 / 14:00 - 18:00
Programme Structure for 2024/2025
| Curricular Courses | Credits | |
|---|---|---|
| 1st Year | ||
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Strategic Communication
6.0 ECTS
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Internet Studies
6.0 ECTS
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Advanced Methods in Communication Sciences
6.0 ECTS
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Research Seminar in Communication Sciences
18.0 ECTS
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Research in Communication Sciences
6.0 ECTS
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Media and Socio-Cultural Mediations
6.0 ECTS
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2nd Cycle Internship
6.0 ECTS
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| 2nd Year | ||
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Phd Thesis in Communication
120.0 ECTS
|
Strategic Communication
It is intended to frame the advertising as an element of the media system. It is also intended to reveal the advertising as a discourse that emphasizes the new, the ideal of youth, the ephemeral, the aesthetics of the products and the construction of imaginative universes.
Another purpose of this seminar will be to promote the reflection and discussion about which of the scenarios presented by White e Mazur (1995) will be the truly relevant one in order to highlight the Public Relations future both as a professional activity and as a theoretical subject.
It is intended, therefore, encourage critical thinking and the skills that enable all who wish to become researchers in the field of Strategic Communication, Public Relations and Communication in the Public Interest a high degree of knowledge and capacity for critical reflection on the fundamentals, problems and developments of this discipline, both in its theoretical assumptions and of their professional practice.
This course is organized in thematic units:
In the first it will be addressed the issues of advertising and communication strategy, the relevance of the communication objectives, the advertising discourse, the persuasion and appeals, and the psychological dimension of the consumption act.
In the second part we will work the notion of "communication" within the framework defined by the Public Relations:
a) the communication is not an addendum to our actions but a special kind of human action, an intentional human action,
b) what we say exceeds what we mean,
c) language is embedded in our human activities, in our life world.
The PR as a strategic function of integration and social development, enabling organizations to understand and adapt to their environment, promoting and encouraging the negotiation between different groups in order to achieve social and economic development.
Doctoral students will be assessed through an individual research.
Title: White, J. e E Mazur, L. [1995] Strategic Communications Management, Addison, England.
Veríssimo, J.(2008) O corpo na Publicidade, Lisboa:Edições Colibri
Tellis, Geradrd (2004), Effective Advertising, Sage Publications, Califórnia
Searle, J. R.[1969] Speech Acts,An Essay in the Philosophy of Language, Cambridge University Press, New York, reimpresso 1994
Percy, Larry, Elliott, Richard (2005), Strategic Advertising Management, New York., Oxford University Press,
Lipovestky, Jilles(2007) A felicidade paradoxal, Lisboa, Edições 70
Grice, H. P.[1957] ?Meaning?, Philosophical Review, 66
Falconi, T.[2004] Governare le relazioni ? obiettivi, strumenti e modelli delle relazioni pubbliche, il sole 24 ORE, Milão.
Dilenshneider,R.[2010] The AMA Handbook of Public Relations, AMA, New York
De Pelsmacker P.; Geuens M.; Van den Bergh J.(2004), Marketing Communications - A European Perspective, London: Prentice Hall
Adam,J-M. & Bonhomme, M.(2000) La Argumentación Publicitaria, Madrid, Catedra
Authors:
Reference: null
Year:
Internet Studies
The Learning Objectives (OA) are as follows:
OA1. Understand the historical development of Internet studies and its main theoretical references.
OA2. Critically analyze how the internet influences various aspects of society, including social interactions, culture, politics and economics.
OA3. Analyze current issues, such as digital inequalities, platformization and governance.
OA4. Assess the ethical and social implications of Internet technologies.
The OA are aligned with teaching methods. Classes provide an understanding of historical development and theoretical structures, reinforced through critical readings and seminars. Case studies and group discussions facilitate analysis of the impacts of the internet. Student presentations ensure familiarity with current and emerging issues. Ethical and social implications are integrated into the topics covered in the UC and in case studies.
CP1. Introduction to Internet Studies and its main theoretical frameworks
CP2. Beyond “Digital Dualisms”: Gender, the Body and intersectionality in the Digital Age
CP3. Digital inequalities: Divisions, access and Digital Participation
CP4. The impacts of digital networks on users’ daily and social lives
CP5. Platformization and the Political Economy of the Internet
CP6. Internet and epistemic, epistemological and communicational crises
CP7. Internet Networks, Governance and Policy
CP8. Power and Social Movements in the Digital Age
Assessment Structure:
Assessment will be carried out at two essential moments, designed to assess both students' understanding of key concepts and their ability to carry out original research.
Presentation of Text in Class (30% of Final Grade):
Description: Each student will choose a text related to one of the thematic areas of the course. They will present a critical review and analysis of the chosen text in class.
Objectives evaluated:
-Understand the historical development and theoretical foundations.
-Critically analyze social, cultural, political and economic impacts.
-Assess the ethical and social implications.
Evaluation criteria:
-Understanding and explanation of the main arguments and theories of the text.
-Critical analysis and ability to contextualize the text within the broader Internet studies literature.
-Clarity, coherence and depth of presentation.
-Engagement with the audience through questions and answers and discussions.
Final essay (70% of Final Grade):
Description: Students will write a critical and argued essay on a specific point in the UC program. This essay should demonstrate your ability to engage deeply with the course's content and provide a well-reasoned argument.
Objectives evaluated:
- Critical analysis of social, cultural, political and economic impacts.
- Identification of current and emerging issues.
- Assess the ethical and social implications.
Final essay evaluation criteria:
- Depth of analysis and argumentation.
- Integration of theoretical and empirical evidence.
- Clarity, coherence and organization of work.
- Originality and critical thinking demonstrated in argumentation.
Schedule and Deadlines:
Text Presentation:
Text selection and approval: By the end of Week 3.
Presentation dates: Scheduled over weeks 4 to 10, based on topic relevance.
Final essay:
Submission of proposal or essay outline: End of week 8.
This assessment structure ensures a balanced assessment of students' theoretical understanding, critical thinking and research skills, aligned with the learning objectives and course syllabus.
Title: Baldi, V. (2024). Otimizados e desencontrados: ética e crítica na era da inconsciência artificial. Braga: Húmus.
Cardoso G, (org) (2024). A Nova Comunicação. Coimbra: Almedina 2024
Cardoso, G. (2023). A comunicação da comunicação. As pessoas são a mensagem. Lisboa: Mundos Sociais.
Cardoso, G., da Costa, A. F., Coelho, A. R., & Pereira, A. (2015). A sociedade em rede em Portugal: uma década de transição. Coimbra: Almedina.
Castells, M. (2013). Communication power. Oxford: OUP Oxford.
Dutton, W. H. (Ed.). (2013). The Oxford handbook of internet studies. Oxford: OUP Oxford.
Espanha, R., & Lapa, T. (2019). Literacia dos novos media. Lisboa: Mundos sociais.
Van Dijck, J., Poell, T., & De Waal, M. (2018). The platform society: Public values in a connective world. Oxford university press.
Van Dijk, J. (2020). The digital divide. John Wiley & Sons.
Webster, F. (2014). Theories of the information society. Londres: Routledge.
Authors:
Reference: null
Year:
Title: Altay, S., Berriche, M., & Acerbi, A. (2023). Misinformation on misinformation: Conceptual and methodological challenges. Social media+ society, 9(1)
Burgess, J., Marwick, A., & Poell, T. (Eds.). (2017). The SAGE handbook of social media. Sage.
Cardoso, G. et al. (2013). A sociedade dos ecrãs. Lisboa: Tinta da China.
Cardoso, G., Lapa, T., & Di Fatima, B. (2016). People are the message? Social mobilization and social media in Brazil. International Journal of Communication, 10, 22.
Cardoso, G., Accornero, G., Lapa, T. & Azevedo, J. (2017). Social movements, participation and crisis in Europe. In Manuel Castells, Olivier Bouin, Joao Caraça, Gustavo Cardoso, John Thompson, Michel Wieviorka (Ed.), Europe’s crises. (pp. 405-427). Cambridge: Polity Press.
Dahlgren, P. (2018). Media, knowledge and trust: The deepening epistemic crisis of democracy. Javnost-The Public, 25(1-2), 20-27.
Evangelista, R., & Bruno, F. (2019). WhatsApp and political instability in Brazil: targeted messages and political radicalisation. Internet policy review, 8(4), 1-23.
Graham, M., & Dutton, W. H. (Eds.). (2019). Society and the internet: How networks of information and communication are changing our lives. Oxford University Press.
Helsper, E. J. (2021) The digital disconnect: the causes and consequences of digital inequalities. EBSCOhost
Hirsch-Kreinsen, H. (2023). Artificial intelligence: A “promising technology”. AI & SOCIETY, 1-12.
Kitchin, R. (2014). The data revolution: Big data, open data, data infrastructures and their consequences. Sage.
Lapa, T. et al (2018) “As desigualdades digitais e a sociedade portuguesa: divisão, continuidades e mudanças” In Carmo et al (Orgs.) Desigualdades Sociais: Portugal e a Europa, Lisboa: Mundos Sociais.
Lima-Quintanilha, T., Torres-da-Silva, M., & Lapa, T. (2019). Fake news and its impact on trust in the news. Using the Portuguese case to establish lines of differentiation. Communication & Society, 32(3), 17-33.
Munn, L. (2022). Thinking through silicon: Cables and servers as epistemic infrastructures. New Media & Society, 24(6), 1399-1416.
Rowell, L., & Call-Cummings, M. (2020). Knowledge Democracy, Action Research, the Internet and the Epistemic Crisis. Journal of Futures Studies, 24(4).
Tsatsou, P. (2016). Internet studies: Past, present and future directions. Routledge.
Üzelgün, M. A., Giannouli, I., Archontaki, I., Odstrčilová, K., Thomass, B., & Álvares, C. (2024). Transforming Toxic Debates towards European Futures: Technological Disruption, Societal Fragmentation, and Enlightenment 2.0. Central European Journal of Communication, 17.
Zuboff, S. (2019). The age of surveillance capitalism. Profile Books.
Authors:
Reference: null
Year:
Advanced Methods in Communication Sciences
Module I (M II)
- To identify and critically evaluate a variety of research methods used by the researchers in the field of communication.
- To promote the development of practical skills that allow the students to collect, analyze and display research data.
Main competences to acquire:
- Mastering the main methodologies applied to communicational contexts.
- Ability to identify a research issue, decide upon the research objectives and select methods and techniques to carry out the research.
Module II
To provide advanced training in treating the results of a qualitative research in a qualitatively way, through the ability to use the Content Analysis software MAXqda(R) in academic and professional contexts.
Module I
1. Theories and general approaches to the research themes.
2. The primacy of theory. Construction of analytical models.
2.1 Qualitative, quantitative and mixed research models.
3. Logical and deductive methodologies.
4. Comprehensive methodologies.
4.1 Principles, characteristics, objectives and base concepts.
4.2 Models and modelling qualitative research.
4.3 Major qualitative techniques for collecting information. Interviews, biographic approaches, observation.
5. Selection of units of observation and sampling.
Module II
Research design
Content Analysis: theory and method
Computer-Aided Content Analysis:
- Introduction to MAXqda
- Codification in MAXqda
- Automatic codification in Maxdictio
- MAXqda outputs
- MAXqda visual tools
- Theme relevance analysis: Articulation between MAXqda and Excel
- Quantitative content analysis: Statistical analysis based on conceptual categories
Individual work with a minimum mark of 10 and corresponding to 100% of the assessment.
The work has the structure of a research project that reflects on and deepens the methodologies and techniques to be used in Communication Sciences.
The assessment of this course does not include a final written exam.
Title: Bryman, Alan (2012), Social research methods. 4th Ed. Oxford University Press Inc., New York.
Lessard-Hébert, M; G. Goyette; G. Boutin (2005), Investigação Qualitativa ? Fundamentos e Práticas, Lisboa: Piaget
Ketele, J-M. e X. Roegiers (s/d), Metodologia de Recolha de Dados - Fundamentos dos Métodos de Observações, de Questionários, de Entrevistas e de Estudo de Documentos, Lisboa: Instituto Piaget.
Gigglione, R e B. Matalon (1992), O Inquérito-Teoria e prática, Oeiras: Celta.
Flick, U. (2005), Métodos Qualitativos na Investigação Científica, Lisboa: Monitor.
MÓDULO II
Wimmer, R. D., & Dominick, J. R. (2003). Mass Media Research: An Introduction. CA: Thomson/Wadsworth.
Hammersley, M. & Atkinson, P. (2007). Ethnography: Principles in practice. London: Routladge.
Gunter, B. (2000). Media research methods: measuring audiences, reactions and impact. London: Sage.
Creswell, J. W. (2009). Research Design ? Quantitative, Qualitative and Mixed Methods Approaches. London: Sage.
Authors:
Reference: null
Year:
Title: Guerra, I. C. (2006), Pesquisa Qualitativa e Análise de Conteúdo, Estoril: Principia.
Authors:
Reference: null
Year:
Research Seminar in Communication Sciences
Students who successfully complete this course will be able to:
LO1. Identify the requirements and main components of a research project in the field of communication sciences, with demanding academic parameters in terms of quality and ethics;
LO2. Design a doctoral thesis project in communication sciences that contributes to the advancement of knowledge on social, economic, political and cultural phenomena, based on the study of communication and/or the theoretical and methodological tools of communication sciences, such as digital methods, at a level that is susceptible to scientific publication;
LO3. Plan the development of the research in a way that is consistent, feasible and adjusted to the period of time available for the completion of the doctoral thesis.
CP1. Research in communication sciences: objectives, methods and results.
CP2. Scientific research projects, integration into research centres, scientific publication.
CP3. Types of research and research strategies. Theory and empirical research. Problems of operationalisation. Familiarisation and distancing: problems of interference. Auxiliary research theories. Levels of analysis. Modes of inference. Modes of explanation.
CP4. Ethical issues in communication science research.
CP5. Research design and components of the research project.
Assessment focuses on:
i) participation in the seminar;
ii) the preparation of a research project for a doctoral thesis, presented in a written document according to the FCT model.
Title: Cardoso, Gustavo (2023). A Comunicação da Comunicação. As Pessoas são a Mensagem. Mundos Sociais.
Castells, M. (2023). The Network Society Revisited. American Behavioral Scientist, 67(7). 940-946. https://doi.org/10.1177/00027642221092803
Eco, U. (2021) ‘Hard and Soft Communication’, Observatorio (OBS*), 15(2). doi: 10.15847/obsOBS15220212010.
McQuail, D. & Deuze, M. (2020). McQuail’s Media & Mass Communication Theory (seventh edition). London: SAGE.
Paquete de Oliveira, J.M. (2017) ‘A comunicação numa perspectiva sociológica’. In: Cardoso, G. (ed.) Comunicação e quotidiano: textos e intervenções (1983-2016). Lisboa: Tinta-da-China.
Winston, B. (1998) Media technology and society: a history: from the telegraph to the internet. Oxford: Routledge.
Winston, B. (2002) ‘Towards Tabloidization? Glasgow revisited, 1975-2001’, Journalism Studies, 3:1, 5-20. doi: 10.1080/14616700120107301.
Authors:
Reference: null
Year:
Title: ‘Truth and Power : an interview with Michel Foucault’ (1979) Critique of Anthropology, 4(13–14), pp. 131–137. doi: 10.1177/0308275X7900401311.
Abbate, J. (1999) Inventing the Internet. Cambridge, MA: MIT Press.
Abed, Y. & Chavan, M. (2019) ‘The Challenges of Institutional Distance: Data Privacy Issues in Cloud Computing’, Science, Technology and Society, 24(1), pp. 161–181. doi: 10.1177/0971721818806088.
Abiteboul, S. and Dowek, G. (2020) The Age of Algorithms. Cambridge: Cambridge University Press.
Acland, C. R. (2019). The crack in the electric window. In: Monteiro, S. (ed.) (2019) The screen media reader. London: Bloomsbury Academic.
Agger, B. (2012). Oversharing: Presentations of Self in the Internet Age. Oxford: Routledge.
Aitamurto, T. et al. (2022) ‘Examining augmented reality in journalism: Presence, knowledge gain, and perceived visual authenticity’, New Media & Society, 24(6), pp. 1281–1302. doi: 10.1177/1461444820951925.
Albert, M. & Kleinman, D. (2011) 'Bringing Pierre Bourdieu to Science and Technology Studies', Minerva, 49(3), pp. 263-273. doi: 10.1007/s11024-011-9174-2.
Alencar, A. & Kruikemeier, S. (2018) ‘Audiovisual infotainment in European news: A comparative content analysis of Dutch, Spanish, and Irish television news programs’, Journalism, 19(11), pp. 1534–1551. doi: 10.1177/1464884916671332.
Ali, M. et al. (2019) ‘Discrimination through Optimization: How Facebook's Ad Delivery Can Lead to Biased Outcomes’, Proc. ACM Human-Computer Interaction 3, CSCW, Article 199 (November 2019). doi: 10.1145/335930.
Allcott, H. & Gentzkow, M. (2017) ‘Social media and fake news in the 2016 election’, Journal of Economic Perspectives, 31(2), pp.211–236. doi: 10.1257/jep.31.2.211.
Allport, F. H. (1937) ‘Toward a Science of Public Opinion’, Public Opinion Quarterly, Volume 1, Issue 1, January 1937, Pages 7–23. doi: 10.1086/265034.
Altay, S., Hacquin, A.-S. & Mercier, H. (2022) ‘Why do so few people share fake news? It hurts their reputation’, New Media & Society, 24(6), pp. 1303–1324. doi: 10.1177/1461444820969893.
Alterman, E. (1999) Sound and Fury: The Making of the Punditocracy. Ithaca, NY: Cornell University Press.
Amaral, A. da R. & Souza, R. V. (2013) ´User resistance and repurposing: a look at the iOS jailbreaking scene in Brazil’, AoIR Selected Papers of Internet Research, 3. Available at: https://journals.uic.edu/ojs/index.php/spir/article/view/9089
Amoore, L. (2018) ‘Cloud geographies: Computing, data, sovereignty’, Progress in Human Geography, 42(1), pp. 4–24. doi: 10.1177/0309132516662147.
Amoore, L. & Piotukh, V. (ed.) (2016) Algorithmic Life Calculative Devices in the Age of Big Data. Oxford: Routledge.
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Andersen, J. & Søe, S. O. (2020) ‘Communicative actions we live by: The problem with fact-checking, tagging or flagging fake news – the case of Facebook’, European Journal of Communication, 35(2), pp. 126–139. doi: 10.1177/0267323119894489.
Anderson, C. (2013) ‘Towards a sociology of computational and algorithmic journalism’, New Media & Society, 15(7), pp. 1005–1021. doi: 10.1177/1461444812465137.
Anderson, S. P. & Gabszewicz, J. J. (2006). The Media and Advertising: A Tale of Two-Sided Markets. In: Ginsburgh, V.A. and Throsby, D. (ed.) Handbook of the Economics of Art and Culture. Amsterdam: North Holland.
Antweiler, W. & Frank, M. Z. (2004) ‘Is all that talk just noise? The information content of internet stock message boards’ The Journal of Finance, 59(3), pp. 1259–1294. doi:10.1111/j.1540-6261.2004.00662.x
Archer, M. S. (2010) ‘Routine, Reflexivity, and Realism’, Sociological Theory, 28(3), pp. 272–303. doi: 10.1111/j.1467-9558.2010.01375.x.
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Arpan, L. M. et al. (2011) ‘Perceptions of Bias in Political Content in Late Night Comedy Programs’, Electronic News, 5(3), pp. 158–173. doi: 10.1177/1931243111421765.
Artemas, K., Vos, T. P. & Duffy, M. (2018) ‘Journalism Hits a Wall’, Journalism Studies, 19:7, pp. 1004-1020. doi: 10.1080/1461670X.2016.1249006.
Arthurs, J. & Shaw, S. (2016) ‘Celebrity capital in the political field: Russell Brand’s migration from stand-up comedy to Newsnight’, Media, Culture & Society, 38(8), pp. 1136–1152. doi: 10.1177/0163443716635869.
Ashby, W. R. (1956) An Introduction to Cybernetics. London: Chapman & Hall.
Atkinson, J. (2011) ‘Performance Journalism: A Three-Template Model of Television News’, The International Journal of Press/Politics, 16(1), pp. 102–129. doi: 10.1177/1940161210381646.
Aversa, P., Hervas-Drane, A. & Evenou, M. (2019) ‘Business Model Responses to Digital Piracy’, California Management Review, 61(2), pp. 30–58. doi: 10.1177/0008125618818841.
Axt, J. R., Landau, M. J. & Kay, A. C. (2020) ‘The Psychological Appeal of Fake-News Attributions’, Psychological Science, 31(7), pp. 848–857. doi: 10.1177/0956797620922785.
Aydin, H. (2021) ‘A Study of Cloud Computing Adoption in Universities as a Guideline to Cloud Migration’, SAGE Open. doi: 10.1177/21582440211030280.
Bail, C. A., Brown, T. W. & Wimmer, A. (2019) ‘Prestige, Proximity, and Prejudice: How Google Search Terms Diffuse across the World’, American Journal of Sociology, 124:5, pp. 1496-1548. doi: 10.1086/702007.
Bakardjieva, M. & Smith, R. (2001) ‘The Internet in Everyday Life: Computer Networking from the Standpoint of the Domestic User’, New Media & Society, 3(1), pp. 67–83. doi: 10.1177/1461444801003001005.
Bakir, V. & McStay, A. (2018) ‘Fake News and The Economy of Emotions’, Digital Journalism, 6:2, pp. 154-175. doi: 10.1080/21670811.2017.1345645.
Bakshy, E. et al. (2011) ‘Everyone's an influencer: quantifying influence on twitter’, Proceedings of the fourth ACM international conference on Web search and data mining (WSDM '11). Association for Computing Machinery, New York, NY, pp. 65–74. doi: 10.1145/1935826.1935845.
Bakshy, E. et al. (2015) ‘Exposure to ideologically diverse news and opinion on Facebook’, Science 348, 1130 (2015). doi: 10.1126/science.aaa1160.
Balkmar, D. (2012). On Men and Cars: An Ethnographic Study of Gendered, Risky and Dangerous Relations. Volume 558, Linköping: Linköping Studies in Arts and Science.
Balmas, M. (2014) ‘When Fake News Becomes Real: Combined Exposure to Multiple News Sources and Political Attitudes of Inefficacy, Alienation, and Cynicism’, Communication Research, 41(3), pp. 430–454. doi: 10.1177/0093650212453600.
Banet-Weiser, S. (2011) ‘Convergence on the Street’, Cultural Studies, 25:4-5, pp. 641-658. doi: 10.1080/09502386.2011.600553.
Banet-Weiser, S. (2012) Authentic: TM. The Politics of Ambivalence in a Brand Culture. New York: New York University Press.
Bar, F., Pisani, F. & Seabra, C. (2011) Apropiación y uso: estudió de caso en Brasil. In: Fernández-Ardèvol, M. , Galperin, H. and Castells, M. (eds.) Comunicación móvil y desarrollo económico y social en América Latina. Barcelona; Madrid: Editorial Planeta.
Bar, F., Weber, M. S. & Pisani, F. (2016) ‘Mobile technology appropriation in a distant mirror: Baroquization, creolization, and cannibalism’, New Media & Society, 18(4), pp. 617–636. doi: 10.1177/1461444816629474.
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Barnard, S.R. (2018) Citizens at the Gates: Twitter, Networked Publics, and the Transformation of American Journalism. New York: Palgrave Macmillan.
Barrett, M., et al. (2012) ‘Reconfiguring Boundary Relations: Robotic Innovations in Pharmacy Work’. Organization Science, 23(5), pp. 1448–1466. Available at: http://www.jstor.org/stable/23252317
Barry, E. (2008) ‘Celebrity, cultural production and public life’, International Journal of Cultural Studies, 11(3), pp. 251–258. doi: 10.1177/1367877908092583.
Barzilai-Nahon, K. (2008), ‘Toward a theory of network gatekeeping: A framework for exploring information control’, Journal of the American Society for Information Science and Technology, 59: pp. 1493-1512. doi: 10.1002/asi.20857.
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Bauman, Z. (2000) Liquid modernity. Cambridge, UK: Polity.
Bauman, Z. (2012) ‘Times of interregnum’, Ethics & Global Politics, 5:1, pp. 49-56. doi: 10.3402/egp.v5i1.17200.
Baym, N. K. (2010). Personal Connections in the Digital Age. Cambridge, UK: Polity.
Beck, U. (2006) ‘Living in the world risk society’, Economy and Society, 35:3, 329-345. doi: 10.1080/03085140600844902.
Beck, U. (2010) ‘Climate for Change, or How to Create a Green Modernity?’, Theory, Culture & Society, 27(2–3), pp. 254–266. doi: 10.1177/0263276409358729.
Becker, M., Wiegand, N. & Reinartz, W. J. (2019) ‘Does It Pay to Be Real? Understanding Authenticity in TV Advertising’, Journal of Marketing, 83(1), pp. 24–50. doi: 10.1177/0022242918815880.
Beckett, C. (2010) The value of networked journalism, London: POLIS, London School of Economics and Political Science . Available at: http://eprints.lse.ac.uk/id/eprint/31050
Beckett, C. & Deuze, M. (2016) ‘On the Role of Emotion in the Future of Journalism’, Social Media + Society. doi: 10.1177/2056305116662395.
Beer, D. (2017) ‘The social power of algorithms’, Information, Communication & Society, 20:1, 1-13, doi: 10.1080/1369118X.2016.1216147.
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Bell, D. (1996). The Cultural Contradictions of Capitalism. New York: BasicBooks.
Bengtsson, M. (2015) ‘Approaches to Political Commentary in Scandinavia: A Call for Textual, Evaluating Scholarship’, N O R D I C O M Review, 36(1), pp. 5-18. Available at: https://www.nordicom.gu.se/sites/default/files/kapitel-pdf/nordicom_review_36_2015_1_pp._5-18.pdf
Benkler, Y. (2006). The Wealth of Networks: How Social Production Transforms Markets and Freedom. New Haven and London: Yale University Press.
Benkler, Y., Faris, R. & Roberts, H. (2018). Network Propaganda: Manipulation, Disinformation, and Radicalization in American Politics. Oxford: Oxford University Press.
Bennett W.L., Freelon D. and Wells C. (2010) Changing citizen identity and the rise of a participatory media culture, in L.R. Sherrod, C.A. Flanagan and J. Torney-Purta (eds) Handbook of Research on Civic Engagement in Youth. Oxford: Routledge.
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Research in Communication Sciences
At the end of the curricular unit, students should be able to:
LO1 - Understand the various stages of an investigation in communication sciences.
LO2 - Carry out a literature review on a scientific (sub)field of their thesis, managing to systematize and present the results of this review. Namely, main research agendas, themes, theories, authors, objects, problems, objectives, research designs and methodologies, as well as communication research challenges.
LO3 - Be able to develop a critical deconstruction exercise and theoretical-methodological problematization of investigations in communication.
LO4 - Be aware of the multiplicity of methodological devices within the framework of research in communication sciences in order to make more informed decisions.
P0 - Presentation of the UC: objectives, bibliography, schedule and evaluation.
P1 - How to design research in communication sciences
P2 - Literature review
P3 - How to critically analyze research in communication sciences
P4 - Methodological strategies
Assessment throughout the semester is broken down into the following components:
1) Presentation in class (30%)
2) Final written work (70%) according to the statement provided by the teacher.
Title: Treadwell, D., & Davis, A. (2019) Introducing communication research: Paths of inquiry (4ª. ed.), Londres, Sage
McQuail, Denis & M. Deuze (2020) McQuails Media and Mass Communication Theory (7ª. ed.), London; Sage
Kubitschko, S., & Kaun, A. (Eds.). (2016) Innovative methods in media and communication research. Cham, Palgrave Macmillan
Jensen, K. Bruhn (ed.) (2012) A handbook of media and communication research: qualitative and quantitative methodologies (2ª. ed.), London, Routledge
Hansen, Anders & Machin, David (2013) Media and communication research methods. London, Palgrave
Croucher, Stephen M. & Cronn-Mills, Daniel (2015) Understanding communication research methods: a theoretical and practical approach, New York, Routledge
Bryman, Alan (2016) Social Research Methods (5ª. ed.), Oxford, Oxford University Press
Berger, Arthur Asa (2019) Media and communication research methods: An introduction to qualitative and quantitative approaches, Londres, Sage
Authors:
Reference: null
Year:
Title: Schrøder, K., Murray, C., Drotner, K. & Kline, S. (2003) Researching Audiences: A Practical Guide to Methods in Media Audience Analysis. London, Bloomsbury
Rose, G. (2012) Visual Methodologies: An Introduction to Researching with Visual Materials. London, Sage
van Leeuwen, Theo & Carey Jewitt (2008) Handbook of Visual Analysis, London, Sage
Quan-Haase, Anabel & Sloan, Luke (2022) The SAGE Handbook of Social Media Research Methods, 2ª edição. Sage
Halfpenny, Peter & Rob Procter (2016) Innovations in digital research methods, London, Sage
Griffin, E., Ledbetter, A. & Sparks, G. (2019). A First Look at Communication Theory (10ª edição). New York: McGraw Hill Education
Flick, U. (1998) An Introduction to Qualitative Research. London, Sage
de Vaus, David (2014, 6a ed) Surveys in Social Research, New York, Routledge
Croucher, S. & Daniel Cronn-Mills (2018) Understanding Communication Research Methods: A Theoretical and Practical Approach (2a ed), London, Routledge
Corbin, Juliet & Anselm Strauss (2015) Basics of qualitative research: techniques and procedures for developing grounded theory: Londres, Sage
Bertrand, Ina & Hughes, Peter (2017) Media Research Methods. Audiences, Institutions and Texts (2ª ed.) New York, Palgrave
Bauer, M. W., & Gaskell, G. D. (2000) Qualitative Researching with Text, Image and Sound: A Practical Handbook for Social Research. London, Sage
Balnaves, Mark; Stephanie H. Donald & B. Shoesmith (2009) Media Theories and Approaches. A Global Perspective, Hampshire: Palgrave Macmillan
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Media and Socio-Cultural Mediations
1-To address communication through media,as a process of creation of meaning and social action.To consider the characteristics of media and media systems in their context(how they articulate social,cultural,economic and political agreements and interests).To recognize media performance and action through media as a vehicle of social mediation and as an opportunity enhancer that: is originated and tends to reproduce society?s power relations; enables influence relations, which depend on involvement and participation; promotes knowledge,sharing and relating to others,culture and entertainment, profitability,power,control and domination,and can be challenged and opposed to. 2-To endorse theoretical knowledge and the ability to analyse media performance as communication and mediation resources,applied to different aspects of social life. 3-To develop capabilities to research,select and apprehend approaches and themes, formulation and presentation of self reflection and questioning.
ProgramThis curricular unit?s syllabus seeks theoretical and analytical comprehension of the issues related to the clarification of the social role that media play in contemporary times.
General theme
Communication, media and mediations in the era of digital networks.
Specific themes
Communication, media and mediation.
Media, mediation and symbolic power.
Information, knowledge, journalism and media.
Media, culture and entertainment.
Media, sociability and community.
Media, publics and audiences.
Media, consumption and identity.
Media, public opinion, politics and democracy.
Media, innovation and social change.
The evaluation will consider participation in presentations, debates and seminars, and also the classification obtained in the final paper: work developed under a theme selected by the doctoral student, in agreement with the teacher, and that is relevant to the curricular unit, between 3000 and 5000 words (around ten A4 pages).
BibliographyTitle: LEISS et al,1990, Social Communication in Advertising, Routledge
LASH & LURRY,2007, Global Cultures industry, Polity
K. MONTGOMERY,2009, Generation Digital, MIT,Press
J. JONES,2004, Entertaining Politics, Rowman & Littlefield
J. CURRAN et al 2009, ?Media System, Public Knowledge and Democracy?, E J of Communication 24, Sage
H.ORNEBRING, et al(2004),?Tabloid Journalism and the Public Sphere?,Journalism Studies,5:3, Sage
G. MARCUS, 2002,Emotion in democratic politics, Pennsylvania U Press
CROTEAU & HOYNES,2005,Corporate Media and the Public Interest, Pine Forge
R. SILVERSTONE,2005,?The Sociology of Mediation and Communication?, in CALHOUN et al, The Handbook of Sociology, Sage
COWHEY & ARONSON,2009,The Political Economy of Innovation, MIT Press
CARON & CARONIA,2007,Mobile communication in everyday life, Montréal, McGill U Press
BRETON & PROULX, 2002,L?Explosion de la Communication a l?Aube du XXIe Siècle, La Découverte
BRIGS & BURKE, 2002,A Social History of the Media, Polity
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Phd Thesis in Communication
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